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I remember in the 90s Scot Palmer was the newsroom guy and Caro was a 'footy industry' journo. The Footy Show broke stories, but it was primarily about announcing the teams, discussing who would win and why and the rest was schoolboy humour.

Footy fans have been sucked into the trap that media personalities are the story. Between First Crack, Footy Furnace, AFL360, Footy Classified, Midweek Tackle, AFL Tonight and the Agenda Setters we are now treated to 30 or 40 different people all voicing their opinions on the same handful of topics over a 3-4 day period each week. I care if Harley Reid is getting a kick or not, and I care if he's leaving West Coast or not, but why do I care what 17 different ex players and 10 hack journos think? Rarely do any of these peanuts actually bring anything to the table except opinion, and half the time it's opinion on opinion. No different to regular journos quoting something someone said on X and calling that a story. It isn't, get a real job. The sad thing is that sometimes I see Kane Cornes show some vision and talk about something that no one else covered and I think that's interesting, then 2 minutes later he is trolling Tim Taranto again because he wants to be a pantomime villain.

I look at it a bit like going to the footy. I don't take a radio to listen to the commentary and I rarely check the stats on my phone unless I am specifically looking for something and the game still goes on. There's so much noise around footy now that adds no value. Bevo overreacted but he wasn't wrong. Tom Morris is a little ambulance chaser just looking to make a name for himself. When he was out of the media landscape literally nothing happened. Sun still rose and set, birds still sang.

If I was Adam Simpson for example, I would have started press conferences last year with a preface that if you are going to ask the same inane questions like 'are you getting fired?' 'do you think you should be the coach?' etc. then see yourself out. Want to talk about selections, tactics, performances on the day have at it.